This rail strike is also a battle for public opinion – and No 10 is fighting dirty | Mark Borkowski

With Johnson’s media allies sticking to his cynical script, unions must have a plan to woo the public as well as defy their adversary

Kate Bush’s atop the charts, inflation is soaring, we face a cost-of-living crisis and a major impending rail strike. No wonder the internet and the papers are absorbed by a casual similarity to the economic crises of the 1970s.

And that matters. When it comes to this week’s rail strikes, that comparison is a gift for a government PR machine that thrives on negativity and rarely needs a second invitation to sling (often slanderous) insults at its opposition.

Mark Borkowski is a crisis PR consultant and author

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from The Guardian https://ift.tt/LAzHTuB