Communication is everything when it comes to the climate change debate – and there isn’t just one way to speak to people’s emotions
There’s a debate in climate circles about whether you should try to scare the living daylights out of people, or give them hope – think images of starving polar bears on melting ice caps on the one hand, and happy families on their bikes lined with flowers and solar-powered lights on the other.
The debate came to something of a head this year, after David Wallace-Wells lit up the internet with his 7,000-word, worst-case scenario published in New York magazine. It went viral almost instantly, and soon was the best-read story in the magazine’s history. A writer in Slate called it “the Silent Spring of our time”. But it also garnered tremendous criticism and from more than the usual denier set.
Continue reading...from US news | The Guardian http://ift.tt/2E3V1XJ
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